
Anne Graham Lotz
Built Anne Graham Lotz’s site front to back, Astro on Cloudflare Workers over headless WordPress, with a resource library, translations and an edge cache.
Built Esses Magazine’s reader site on Astro and Craft CMS, from issues and stories to the paywall, Stripe checkout and reader accounts.

Esses is a print and digital magazine about the world of Grand Prix racing, and it needed a reader site that sells subscriptions as well as it tells stories.
I built the Astro front end on Cloudflare Workers against Craft CMS, with pages built from blocks, issues with covers and tables of contents, a metered paywall, email first sign in, Stripe checkout through Craft Commerce and an account area for billing, shipping and subscriptions, plus a cache that clears itself when editors publish.
Readers move from a free story to a subscription and manage it themselves, and editors publish without waiting on a cache.
Senior developer in Dallas, building software end to end since 2013.
Most sites are judged at launch. I care more about year three, when the site still has to be fast, stable and easy for the team to run.
The full job, from the first pixel to the server it runs on.
Fast, accessible interfaces with motion where it helps.
APIs, data models and moves off legacy systems.
Content tools built around how editors actually work.
Deploys, performance and upkeep, year after year.
Eight projects from Goodfolks and Calibrate. Open one to see what I built.
Built Anne Graham Lotz’s site front to back, Astro on Cloudflare Workers over headless WordPress, with a resource library, translations and an edge cache.
Five years building Azul’s site, and now rebuilding it from the ground up on Craft CMS and Astro.
Front end across Puck’s move from WordPress to Rails, from the reader site and join flow to sign in, Puck Pro and the component library behind them.
Built across Air Mail’s Rails site since 2022, from the navigation and Arts Intel to city guides, subscriptions and the full shopping experience.
Built Esses Magazine’s reader site on Astro and Craft CMS, from issues and stories to the paywall, Stripe checkout and reader accounts.
Rebuilt Perry Weather’s WordPress site around interactive components, from a storm demo that plays as you scroll to pricing and a partner directory.
Built Kioti’s Craft CMS site from the first commit, with model comparison, filters fed by the product API, owner manuals and reusable blocks.
Built the entire front end of Rockit Apple’s WordPress site, with playful motion to match the brand.
I have built for the web since 2013. These days I am a senior developer at Goodfolks, and the part of the job I care about most is the years after launch, keeping a site fast, stable and easy for its team to run.
Building something? Tell me about it.
mail@louis.gg





